Feature suggestions for Arketa - A CRM of Fitness and Wellness industry

Arketa.co offers a comprehensive suite of features tailored primarily for the fitness and wellness industry.

North Star Metric: Around user growth or revenue per user.

I propose the following two features which could potentially help Arketa increase user visits and revenue:

Integration with Wearable Technologies: such as fitness trackers and smartwatches (e.g., Fitbit, Apple Watch), users can sync their health and activity data directly with the Arketa app. This can enhance user engagement by allowing them to track their fitness progress in real-time, set personal goals and receive tailored recommendations based on their activity levels. This integration can increase user visits as clients regularly check their progress and update their goals. Additionally, it can drive revenue by promoting more personalized class recommendations, potentially leading to increased bookings and participation in premium programs or challenges that are aligned with the users' fitness data.
Advanced Analytics Dashboard for Business Owners: that provides deeper insights into business performance metrics related to attendance rates, membership renewal rates, peak class times and revenue trends. This can help them tailor their marketing efforts, optimize class schedules and enhance member retention strategies and this will lead to increased revenue. For example, understanding patterns in class attendance can help in scheduling popular classes at optimal times and this will maximize participation.

If you want to know more, do contact me.

Feature suggestions for Arketa

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